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Dear Shareholders

September 26, 2005

Wild Heart Ranch is continuing operations privately, currently funded internally by myself for the past few years. We shifted our focus back to specialty markets and have introduced several new lines in the past two years.

Our success is mixed, with accolades and awards from reviewers and toy analysts, but our sales traction is still minimal and we have not penetrated the mass retail markets to date.

We currently have one in-house sales rep and one external sales rep marketing our brands, with our primary focus on our web site and PR.

Our new line for 2005, “Bradford and the Journey to the Desert of Lop”, has recently won awards and I would like to share the launch with our shareholders as we receive the first inventory of books within the next month.

Please call, fax or email us and request a hard cover book as a token of our appreciation. This book is our most important product launch to date in terms of content.

Please identify yourself as follows:
Shareholder Name, address, email and phone and where to ship the book to.

Wild Heart Ranch’s New Children’s Book “Bradford and the Journey to the Desert of Lop” named as one of “Dr. Toy's 100 Best Children's Products of 2005”

Inspiring Children’s book that creates awareness of the endangerment of wild camels and deals with the struggle of a young boy with cancer, has been awarded “Dr. Toy's 100 Best Children's Products of 2005”

POINT ROBERTS, WA, Delta, B.C. September 08, 2005 - www.WildHeartRanch.com - Wild Heart Ranch Inc., a children's toy and publishing company, announces that its new children's book, "Bradford and the Journey to the Desert of Lop" was named as one of the "best children’s products of 2005" by industry analyst Dr. Toy. The new line of children's non-violent toys and books produced by Wild Heart Ranch empowers children with cancer and raises awareness for the endangered wild Bactrian camel. The wild camels living in the far away Gobi Desert may offer a possible cure for illness based on preliminary research. The book teaches us that, “One small boy with cancer can change the world if you listen." The accompanying cute and cuddly plush toy, “Judy” the wild camel, is a mascot for the wild Bactrian camels.

The prestigious Dr. Toy award has now been bestowed upon two lines of Wild Heart Ranch’s unique and educational products.

Previous Wild Heart toy and book awards include: The ‘The No More Night Mares’, a 14’ inch plush horse with a magical nightlight to fend off children’s nightmares in the night, won the PREFERRED CHOICE AWARD (Plush Toys for Kids category). As well, the ‘The No More Night Mares, a Dream of Freedom’, a mythical children’s picture book about a herd of wild horses destined to light up the night sky, won the SEAL OF EXCELLENCE AWARD (Storybooks for Kids category). The “I Sea Horses” plush seahorses and book received the “Dr. Toy's 100 Best Children's Products of 2004”, and also received the “Seal of Excellence”, which was awarded earlier in 2004 by Creative Child Magazine.

To view the ‘I Sea Horses’ collection online, please visit: www.ISeaHorses.com

For more awards and reviews of Wild Heart Ranch product lines, please visit: http://www.wildheartranch.com/toysBooks/tb_reviews.htm

I will continue to market the brands through our web site as long as funds allow.

Best regards,

Dawn Van Zant
President, Wild Heart Ranch, Inc.

Toll free: 888-889-9213
dawn@wildheartranch.com

About Wild Heart Ranch: Follow Us to the Depths of Imagination…
Wild Heart Ranch, Inc. is a publishing, entertainment and toy company that creates and licenses non-violent toys and products based on original ideas, stories and characters. The unique combined elements of light, magic and branded stars and moons on the plush toys identify us in the marketplace.

The 'Lucky Stars Collection', 'The No More Night Mares', 'Armadillo Cowboy Club', 'I Sea Horses', ' Bradford and the Journey to the Desert of Lop', & 'Favorite Pet Stories' brands, characters, logos, stories, web sites, video games, patents and trademarks, are all properties of Wild Heart Ranch, Inc.

WHR is a member of: Toy Industry Association, ASTRA, American Booksellers Association, PMA, Women in Toys & Children’s Book Council


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Wild Heart Ranch - Collectible Children's Plush Horse Toys, Collectible Children's Plush Seahorse Toys, Collectible Children's Plush Camel Toy, Non Violent Award Winning Collectible Childrens Plush Toys, Horse News, Wild Horse Conservation News, Seahorse Conservation News, Wild Camel Conservation News, Armadillo Conservation News, Children's Books, fun and games, free games, Armadillo Cowboy Club, No More Night Mares - A Dream of Freedom, I Sea Horses - From Sky to Sea, Bradford and the Journey to the Desert of Lop, Lucky Stars Collection, Horse Facts, Horse Links
 
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